Smart digital experiences require design craft.

Product guidance + ux design

We craft top-tier brand experiences through design systems, expert product strategy, and technical doing.

Shift Lab’s digital product design services elevate existing brands by building design systems, measuring key product performance metrics, and leveraging untapped digital product opportunities.

Our work

Image showing a product designed or developed by Shift Lab for Gray Malin

Gray Malin

Known for his signature aerial photography, renowned photographer Gray Malin is also a celebrated lifestyle brand. Shift Lab developed and oversees the e-commerce site, where people can get everything from Gray Malin prints to home and travel goods. Beyond the site, Shift Lab also built a subscription-based AppleTV content application and API that lets people access Gray’s work in their home as digital art.

Image showing a product designed or developed by Shift Lab for Dante Labs

Dante Labs

Dante Labs is a global leader in whole genome sequencing. In addition to launching a custom B2B portal to help healthcare clinics analyze and create reports using patients’ genomic data, Shift Lab helped the company design, develop, and maintain an application to help users register their Dante Labs Whole Genome Sequencing kit, track its status, and access their genomic data on the web.

Product design services

Shift Lab’s leverages existing brand standards to craft design systems that build momentum and reduce technical debt.

market + user research persona development + journey mapping wireframing + prototyping product lifecycle adaptation + maintenance design systems + tokens + toolkits KPIs + performance + analytics services

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