Ntropic is a creative photography and video studio that has been producing beautiful filmic content for 20+ years. Ntropic engaged Bay Area design team Landscape and Shift Lab to reimagine the design and build of the Ntropic site. Their goal: to create a highly dynamic, design-forward photo-and-video-driven digital experience.
Shift created a robust and flexible CMS experience for the production house’s rich content and varied publishing needs. Using Contentful, Shift built content relationships on a smart, flexible grid system. Custom content modules—containing text, video, and images—form bespoke case studies, offering content creators infinite possibilities for page composition, rhythm, and look and feel.